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TEDxSurrey Speaker Holds Book Signing in Kamloops


By Dave Eagles, Kamloops This Week

A Kamloops man has written and published a business help book, which offers lessons and tips gleaned from a 16-year career in financial services, with the book an international bestseller on Amazon.

Derek Strokon will be at Chapters bookstore on Saturday, Feb. 4, from 11 a.m. to 3 p.m. to sign copies of Stop Stalling, Start Selling.

After a lengthy career in financial services in Kamloops, Strokon began his own business, Sacred Line Consulting, in February 2022.

Now working as a business coach/consultant, Strokon said the time was right for him to write a book, offering lessons for selling from the past years of knowledge he had amassed

The book is a collection of short stories Strokon has used in his sales training over the last 25 years.

“They’re three- to four-page, easily digestible sales tips and lessons that are related and easily applicable,” Strokon said.

When Strokon sat down to work on his first few chapters, he said he wrote 19 of 50 chapters in three days. Stop Stalling, Start Selling was released as an e-book on Amazon on Sept. 3, 2022.

Strokon said it will be released in its hard copy form on Saturday, Feb. 4, at Chapters in Aberdeen Village, at Pacific Way and Hillside Drive in Dufferin.

Strokon recently returned from speaking about his book at a TedXTalk in Surrey.

“TedX was fantastic. We had almost a thousand people in attendance. What a journey and adventure that was,” Strokon said, noting the TedXTalk will air in the coming months.

The coming spring will see Strokon begin working on a follow-up book.

“There’s 32 authors and we’re all planning to end up with a completed manuscript at the end of seven days,” he said.

Here is a link to the article.

Derek’s bio from our website.

Derek is the #1 International Best-Selling Author of Stop Stalling Start Selling and is completing his second book Hero Behind Bars (May 2023). He is a leader and business consultant whose practice focuses on resilience development and process implementation.  

His award-winning approach to sales excellence is driven by a team-centered approach of ‘Strength Through Vulnerability’. His relentless passion for evangelizing the ‘Human Journey’, is both inspiring and contagious.

Derek received a Bachelor of Arts in Economics from Simon Fraser University and is a Certified Professional Coach from the World Coach Institute. Corporately recognized in 2018 as the National Sales Force Grow Leader, among many other accolades for sales excellence, he also attained his LLQP Full, MFDA, Labour Sponsored Fund and Branch Managers Course certifications.

A seasoned Sales veteran with a Retail, Automotive, Food-Service and Financial Services background, Derek has led teams to success by igniting passion, simplifying solutions, and integrating processes.

He was the Founder of the Give Cancer the Finger Foundation, and is the Founder of Sacred Line Consulting, a Multi-National Coaching and Consulting firm.

Derek spends most of his education development time studying resilience and hero culture, working on strategies to minimize the time that life interferes with living.

Derek lives in Sun Peaks, BC, Canada, with his wife and two children. They love the outdoors, know what is sacred to them, and focus on lifestyle integration. His positive approach is infectious, and always 100% authentic.

About TEDxSurrey

TEDxSurrey is an all-volunteer enterprise presenting some of the finest and most potent ideas for the betterment of our world from our home city of Surrey, British Columbia, Canada.

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